Privacy Policy

Last updated: April 2026

1. Introduction

This website is operated by Shut The Funk Up. We are committed to protecting your privacy and handling your data transparently and responsibly.

This policy explains what data we collect, how we use it, and your rights under UK data protection law.

2. What Data We Collect

We do not collect personally identifiable information unless you choose to provide it (for example, via a contact or registration form).

We may collect limited, non-personal data such as:

  • Pages visited
  • Device type and browser
  • General geographic location (e.g. country)
  • Referring website

This data cannot be used to identify you personally.

3. Analytics

We use Umami Analytics, a privacy-focused analytics tool.

  • No cookies are used
  • No personal data is stored
  • No cross-site tracking occurs
  • Data is anonymised

This means your visit is recorded in a way that is fully compliant with UK GDPR without requiring cookie consent banners.

4. Cookies

This website does not use cookies for tracking or advertising purposes.

If this changes in the future, this policy will be updated and a cookie notice will be introduced where required.

5. Third-Party Services

We may use trusted third-party services to operate the website, including:

  • Webflow (website hosting)
  • Umami (analytics)

These providers process limited technical data necessary for the website to function.

6. How We Use Data

We use collected data to:

  • Understand how visitors use the site
  • Improve performance and user experience
  • Monitor basic traffic trends

We do not sell, rent, or share personal data for marketing purposes.

7. Data Retention

Anonymous analytics data is retained only as long as necessary to analyse site performance and trends.

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to processing

However, as we do not collect identifiable personal data through analytics, these rights will generally apply only where you have directly submitted information to us.

9. Contact

If you have any questions about this policy or your data, please contact us.

10. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated revision date.